About Us

Pixel Toys create beautiful, rewarding entertainment experiences.

About Us

Pixel Toys create beautiful, rewarding entertainment experiences.

The Mission

We find the themes that global audiences can engage with, and reinvent them into exciting new experiences which are graphically rich and provide gripping and rewarding gameplay. Our game environments are beautifully realised, our game characters detailed and believable, and our audio and visual effects as rich as players will have come to expect from their most beloved releases. We create superior entertainment for mobile, tablet and VR audiences, games which players feel are great value and are excited to play.

The founders bring over 30 years combined experience leading the development of premium videogame projects on a variety of consoles, personal computers and handheld devices. Together with an exceptional senior team, the studio’s vision is to produce truly ground breaking mobile entertainment.

Meet the founders

Andy loves games. He’s been playing them for over thirty years and notched up credits on more than 30 in the last decade and a half, most recently for companies like Codemasters and Activision.

He’s worked in diverse roles including Chief Game Designer, Global Brand Manager, Head of Digital Platforms and many other senior roles across game development and publishing, always as a champion for innovation and quality.

As well as being a lifelong gamer, he’s a movie fan, a tech junkie and sci-fi geek. He dislikes muggles, spilling things on keyboards and standing on Lego.

Alex loves games. He’s been playing games for as long as he can remember, even back before disk drives when you had to load from tape or type the entire game in yourself first by hand.

Alex has been developing games for well over a decade, beginning his career at Rare before co-founding FreeStyleGames in 2002. Alex left FreeStyle in order to found Pixel Toys and use his console development experience to bring high quality entertainment experiences to a wider audience.

Alex is a big fan of console games – shooters, action & adventure games. He’s a big fan of indie games, and mobile games. Pretty much any video games really!

Latest from Facebook

With Halloween just around the corner, there’s never been a better time to hold back the zombie apocalypse!

For today and tomorrow only, Drop Dead is a staggering 50% off on both the Oculus Rift and Gear VR.

Experience 40 nightmare-inducing missions of zombie madness in an exhilarating, arcade fuelled campaign.

Or, if you want to show your friends what you’re made of, jump into our multiplayer horde mode and see whether you can beat your friends’ zombie-slaying skills!
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Join us as Freeblade celebrates 30 years of Warhammer 40,000!

From 12th of October to the 16th of November Freeblade will feature back-to-back special events giving you the chance to win a variety of rare items including an exclusive 30th Anniversary Livery.

Alongside these exciting events, players with AR compatible devices will also have the opportunity to win fantastic real-world prizes including an exclusive Imperial Knight model hand-painted by Games Workshop.
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